SUPPLY CHAIN

Six companies under the group converge

Strong subsidiary

Our business covers a wide range of fields, including product development, innovative packaging material research and development, professional packaging design services, and intelligent production and manufacturing. Committed to carefully creating a comprehensive development chain for customers from product concept germination to market launch, effectively reducing the time and cost consumption of customers in supplier screening.

By optimizing resource allocation, we ensure to provide cost-effective and cost-effective product solutions, allowing customers to deeply experience the efficient, convenient, and one-stop excellent beauty supply chain service experience.

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PRODUCTION PLATFORM

Guangdong Xinjie Cosmetics Co., Ltd

Guangdong Xinjie Cosmetics Co., Ltd. (hereinafter referred to as "Xinjie") is a subsidiary of Xinmeixin Group, established in 2021, located in Guangqing 180000 ㎡ Intelligent Industrial Park, Qingyuan City, Guangdong Province. It is a national high-tech enterprise integrating cosmetics research and development, production, and sales. The company integrates Xijie Cosmetics and Xinxicai Biotechnology resources, and after years of development, has built a modern technology park with a leading scale in the industry.


Xinjie Cosmetics strictly follows international standards and holds dual certifications of GMPC and ISO22716, as well as production qualifications for the "makeup" brand. The product quality has passed authoritative certifications from the provincial drug supervision and health commission. The company has built a full process service system guided by customer value, providing one-stop OEM/ODM/OBM solutions to help customers grow their brands. It has formed a full category layout covering high-end skincare, makeup, wash and care, baby and men's care, and its products are exported to more than 30 countries including Europe, America, and Southeast Asia.


The fully intelligent production base has a 100000 level GMP clean workshop and is equipped with fully automated production lines to achieve digital control of the production process. The core innovation is reflected in three major systems: the CIP precision filtration system adopts medical grade ultrapure water technology; Vacuum pre mixing and emulsification units achieve precise proportioning and homogenization processes; The central control system optimizes the production process through AI algorithms, increasing production capacity by 40% while ensuring quality control stability.


Building four core technology platforms for R&D system: 1. Plant active extraction platform: Establishing eight raw material traceability bases and mastering natural ingredient purification technology; 2. Microbial fermentation platform: Developing characteristic plant symbiotic fermentation processes; 3. Synthetic biology development platform: focusing on the research and development of cutting-edge bioactive substances; 4. Preservation and penetration technology platform: Breaking through the problem of long-term preservation of active ingredients.


The R&D team is composed of more than 40 interdisciplinary experts (including 10 senior engineers), covering fields such as dermatology, biotechnology, chemical analysis, etc. The company has established strategic partnerships with top global institutions, established a big data platform for efficacy evaluation and a consumer experience laboratory for five senses, and realized the digitization and visualization of product research and development.


As a core enterprise in the beauty industry chain of the group, Xinjie continues to promote the transformation of the industry towards AI intelligent integrated production and precision skincare through artificial intelligence manufacturing and technological innovation, becoming a benchmark enterprise in domestic cosmetics intelligent manufacturing.



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